Will You Be Our Social Media Valentine?

Social Media Valentine

In the last few years, as social media has become even further entwined in our lives, the way we celebrate and express love on Valentine’s Day has shifted. We share Valentine’s wishes, showcase our gifts, express our feelings and put it all out there for the world to see on the social network(s) of our choosing. Expressing love and sharing kindness amongst friends and family is never a bad thing but isn’t it about time that our valentines wishes were updated from the classic “I ch-ch-choose you”? To help get the ball rolling, Blab put together some fun, social-media inspired Valentine’s messages that are sure to make you swoon. Feel free to share, text, save, gram, tweet, like, or snapchat them, just promise us that you’ll put down your phone and spend some quality time with your Valentine today!

Social Media Valentine Social Media Valentine Social Media Valentine Social Media Valentine Social Media Valentine

How To Use Snapchat Like A Millennial

How To Use Snapchat Like A Millennial Windsor Ontario

Snapchat can be a safe haven and a platform where people can capture and share memories. Although, some might argue that it’s the most confusing and useless platform they’ve ever experienced. Needless to say, you either love it or you hate it. While there isn’t really a wrong way to use Snapchat, there are definitely ways you can ease into it like a professional if you’re interested in trying it out. Whether you’re a born millennial or an old, cranky, retired person trapped inside a 20 year old’s body, you can use these tips to get started:

Adjust Your Mindset
While many have copied the concept, none have succeeding in removing Snapchat from its pedestal. The beauty of Snapchat is also its biggest strength, all content shared on the platform disappears in 24 hours. Snapchat’s core principle is simple: Send that awkward, unfiltered selfie, snap a quick pic of the sky, record yourself lip-syncing to an embarrassing song. It’s not going to stay in your digital archive forever so why not just live in the moment? It’s all about instant gratification, for yourself and for the people you send content to.

Keep Up With Changing Lenses
With all the lenses available within the app, it’s nearly impossible to take a bad snap! Be prepared to laugh at yourself as you play with the voice changes and silly effects. The best part is that they change all the time so there’s always something new to play with. Plus, if you create a bitmoji character and link it with the app, you’ll unlock even more ever-changing lenses.

Have Fun With Filters
While lenses add a really cool augmented reality vibe to the app, filters are another great way to some fun to your snaps. They let you add text, locations, branded messages, time stamps, the current temperature and even the current speed at which you’re travelling. The best part about them is that you don’t have to choose just one! You can layer multiple filters on screen at the same time to add multiple effects.

Create A Snapcode
Are you really using Snapchat if you aren’t promoting your Snapcode? Your Snapcode is basically a personal barcode on Snapchat. You can post it anywhere online and anyone can add you on Snapchat by opening the app and pointing the camera at your code. You can keep it as the basic ghost illustration or you can add a series of 5 quick selfies to jazz it up a bit.

Design A Geofilter
If you’re looking to add something fun and unique to your next event, why not design a custom geofilter? They’re called geofilters because they’re restricted to a certain area so you can create one that customers can use when shopping at your business, dancing the night away at your wedding, or visiting a certain area. While they aren’t free, they also don’t cost a fortune and increase in price based on the area you want to cover.


What’s your best tip/trick for new Snapchat users?

New Year, New Desk Swag

Blab Media Office Windsor Ontario

At the start of every year I always end up running around in a frantic whirlwind trying to catch up (and clean up) after a month of hectic holiday plans. At some point, when everything starts to calm down, I take it upon myself to organize my work space and freshen everything up for the months to come. There’s something to be said about starting fresh in January. It seems entirely possible to focus on goals and motivation comes easily with a blank slate laid out in front of you. The possibilities are endless and things seem so much less overwhelming when you have full control of the direction you’re going to take moving forward.

Usually after the holidays I have some new knick knacks to add, books to make space for, and a new calendar to put out. It gives me an excuse to tidy up, organize paperwork and purge/donate some unused items from the previous year. God knows I have way too many notebooks and pens for the average human so this step is essential to ensuring I don’t end up buried in unnecessary supplies. It’s also a wonderful reminder to kick it old school from time to time and take notes on paper instead of digitally. Never underestimate how inspiring a cute notebook can be! This year I was gifted quite a few new items for my office and was excited to make space for them. I added a cute desk calendar, a gratitude journal from local maker Pocket Squares, a beautiful gold notebook, a really fun #girlboss desk sign and an awesome Ambassador Bridge print from local agency Dark Roast Digital.


Do you refresh your work space every January?
What are your organizational tips/tricks for your home office?

Blab Explores The 2017 Small Biz Expo

Windsor Essex Small Business Expo Blab Media

Windsor Essex Small Business Expo Blab Media

Last night was a blast! Shoutout to The Windsor-Essex Small Business Centre for putting on an awesome event. Over 70 exhibitors set up shop at The Caboto Club to sell food, alcohol, beauty products, apparel, giftware and more. Blab had a cocktail table in the B2B lounge and had a chance to chat with so many awesome individuals and entrepreneurs about social media marketing. Got to catch up with some good friends and even made some valuable new connections. Blab shared the lounge area with friendly neighbour Biz X Magazine and a handful of other local service based businesses.

The event was the perfect excuse to show off Blab’s new popup banner and print material (sell booklets and social postcards) courtesy of Imaginative Group. It was really great to see how consistently the brand was communicated across all pieces. There’s still something to be said about a nice and functional print piece. Definitely a solid investment!

While fitting everything on a small cocktail table was a challenge, it ended up being the perfect amount of space to showcase my print and add some personality to my display. It’s really important to stay true to your brand, no matter which customer touchpoint you’re exploring.

After a few hours of mingling in the lounge, I managed to escape and grab some food! I picked up some dinner from Cedar Valley Selections (seriously their fattoush salad is amazing) and I couldn’t leave without a few delicious treats from Licia RubyAni & Fabi and Sweet Revenge Bakeshop. By the end of the night, over 500 attendees passed through the doors to shop, eat, drink and mingle. What a great way to support local!

Blab Attends Digital Summit Detroit 2017

Detroit Digital Summit Marketing Event

Another year, another Summit event! In 2016 Blab attended Digital Summit Detroit for the first time and had a blast. There was so much information to be absorbed, so many networking opportunities and an awesome lineup of talented guests speaking on a variety of digital/tech topics. I even got to meet Ann Handley from Marketing Profs and listen to the real life Siri chat with the crowd on stage. This year may not have had me feeling as star struck, but it was just as valuable in terms of content and experiences.

The event was two full days of learning from 7:30am to 5:30pm at Cobo Centre downtown. Sharing my referral link online got me a free book, t-shirt and even VIP lounge access so I was looking forward to experiencing the event in style. Day one started with a four hour pre-conference workshop where I learned everything there is to know about email marketing. What a valuable workshop! It was packed with internet research, industry knowledge and even actionable takeaways. The rest of the day was spent  attending a 6 other sessions covering topics such finding success with Facebook Live posts, creating shareable content, marketing to millennials and how artificial intelligence can help your business. We even got to hear from Jonah Peretti, co-founder of Buzzfeed and Huffpost. What an awesome experience!

Day two started with networking over coffee and was followed by 12 other informative sessions on social ads, online reviews, storytelling, going mobile, UX design, harnessing the power of content and more. I learned about new software, gadgets and best practices that will ultimately make Blab a stronger and smarter local competitor. Another successful year and I haven’t even had time to go through all my notes yet!

Proud Sponsor Of WEtech’s 2017 Nerd Olympics

Nerd Olympics Logo

Super excited to be a sponsor for WEtech Alliance’s 2nd annual Nerd Olympics. The event brings together the Windsor-Essex tech community in a fun, team-building competition to challenge the mind & body. It kicks off with the official Opening Ceremonies and Nerd Torch lighting ceremony before the first event on Tuesday September 5th.

Sixteen Tech Company teams will compete in a series of events spread out over the course of three months and just like the real Olympics, they’ll be able to win Gold, Silver & Bronze 3D printed “medals” for each event. The whole event will culminate with the Closing Ceremonies happening at the Tech Awards on Friday November 17th with a presentation of the coveted Nerd Cup.

As a social media challenge sponsor, Blab will be providing all teams with a unique social media challenge that they’ll need to complete for points. The best part? Blab will be at the closing ceremonies to present the challenge award to the team who did the best job. Stay tuned to Blab and WEtech Alliance’s social channels for updates and announcements as the event progresses and don’t forget to follow along during Blab’s challenge week from September 25 – October 1st to see the entries submitted in real time online. Let’s go nerds, you got this!

Happy World Emoji Day!

World Emoji Day 2017

We ❤️ emojis! Which one is YOUR favourite?

Since the early days of the internet, Emoji’s have been the best way to transmit emotion in the written medium. As internet technology advanced, so did the use of the emoji. Simple text symbols turned into a full-fledged animated series. The best part about emojis is that we’ve all used them at some point. World Emoji day celebrates the history of these emotional expressions and encourages us all to be exceptionally emotive. After all, communicating your feelings in written form can be difficult so why not inject some fun? Long ago the world used to communicate in images, before alphabetic languages were developed, and now in the modern age we’re back to using them again.

To celebrate World Emoji Day, Blab is hosting a simple online contest and giving away three emoji swag packs with tattoos, air fresheners and stickers. Visit our Facebook page for more information!

FUN FACT: The date of Emoji Day honours the date shown on the iOS Calendar Emoji (July 17). 

YQG Celebrates Social Media Day 2017

YQG Social Media Day 2017

Launched by multimedia company Mashable in 2010, Social Media Day celebrates social media’s impact on global communication. Friday, June 30th, 2017 marks the eighth-annual official global celebration. Join us and a host of amazing local sponsors at Lanspeary Lions Outdoor Rink at Lanspeary Park – 1250 Langlois Avenue in Windsor from 11am-1:50pm on Friday, June 30th. This location has a roof, so we’re covered, rain or shine!

WEtech Alliance, a non-profit organization helping accelerate tech-based companies in Windsor-Essex and Chatham-Kent, along with its Social Media Superheroes – a peer-to-peer group of over 30 local social media superheroes that represent a cross-section of our community, including school boards, the media, non-profit organizations and businesses – will once again be celebrating the occasion with their 7th annual Community Chalk Tweet, with this year’s theme centred around Canada’s 150th Anniversary of Confederation.

WEtech Alliance has partnered with Windsor-Essex municipalities including City of Windsor and Town of Lakeshore, organizations and businesses including Cypher Systems Group, Motor City Community Credit Union and Strong Body Yoga & Fitness and media partners including Windsor Star,AM800 CKLW and CTV Windsor to make this a fun, FREE, community event open to all residence and visitors in Windsor-Essex.

The event will feature a giant outline of the Canada 150 logo painted on the ground by local artist DERKZ, with the community invited to fill in the outline by using chalk to draw and/or write their favourite things about Canada, Windsor and Essex County.

Participants will then be encouraged to snap a picture of their creation and upload it to social media using the official hashtag #SMdayYQG. #YQG and#SMday are also encouraged secondary hashtags.

The event will feature a soundtrack of music from local artists; an aerial drone powered by DarkRoast Digital to capture the footage of the artwook being created below; free snacks compliments of The Hub Powered operated by Samantha Buhler, Blab Media and Parker DKI; a free Canada 150 t-shirt from Hogans Printing to the first 150 attendees; a celebration of Canadian Innovation through the CANnovation project and other Canadian themed giveaways compliments of the Windsor Express, Rogues Gallery Comics and Playdium 5 Pin Bowling and the Stilt Guys will be on hand to entertain the crowd in a big way!

For more info about Windsor’s free Social Media Day celebration, you can visit the official website at http://smdayyqg.com/

Giveaway Alert: Win Two Epic Winery Passports

Epic Windsor Winery Passport

Do you use Facebook? Do you love wine? If you’ve answered yes to both of these questions then it’s your lucky day because Blab is giving way two EPIC Winery Passports on Facebook and you could win! Follow this link to the original post, complete all the qualifying actions as stated and cross your fingers because you might have the best excuse ever to visit some of our amazing local wineries.

Not familiar with the passports? These little booklets contain information/maps/directions for all of our EPIC local wineries as well as discounts/special promotions for pass holders at the wineries and other businesses in the county. Use your passport to get a freebie or discount at a whole bunch of awesome local restaurants, shops and more. Plus, once you collect a stamp from 5 wineries, you get entered to win a quarterly draw! To learn more about EPIC wineries and the passports, check out their website.

Contest closes Thursday February 9th 2017. Enter now for your chance to win and good luck!

Windsor EPIC Winery Passort Draw

Have You Heard Of The Mannequin Challenge?

Forget about the Ice Bucket Challenge or the Harlem Shake, the Mannequin Challenge is the newest and hottest trend online. It started in late October with students in high schools across America, but since then, thousands of videos have been uploaded to Twitter, Facebook and Instagram. Still wondering what it’s all about? The videos feature groups of people – including the occasional celebrity – freezing in formation while someone else films. Some videos are silent while others are set to music but  many feature a specific soundtrack: Black Beatles by Rae Sremmurd and Gucci Mane.

Are you jumping on the bandwagon and filming your own video? Don’t forget to use the #MannequinChallenge hashtag!