It’s official, we have a new office and we’re absolutely geeked about the space! We’ve been a bit secretive the past few weeks as we renovated the space, painted the walls, organized our things and adjusted to our new high-rise location but we’re finally ready to show the world! Our office hours are staying the same but our address is now 374 Ouellette Ave suite 609. Stop in and say hi!
The Windsor Star
By: Dave Hall
September 27th 2012
Blab Media, a local company specializing in social media and digital marketing, has moved into the Canada Building at 374 Ouellette Ave.
Established two years ago by Katie Stokes and Jessica Apolloni, the agency had previously worked out of office space at 131 Elliott St. W.
The move was prompted by a need for more space to expand as the business grows, Stokes said. “It’s also a more central location with more traffic along the street as well as within the building and we’re hoping that leads to more clients.”
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In May 2012, Startup Canada, Canada’s first-ever, entrepreneurial-led national movement, visited Windsor as it toured through the country. Focused on encouraging and supporting the entrepreneurial culture, Startup Canada provided entrepreneurs all across the country with a strong voice. Now in its final weeks of the tour, Startup Canada is proud to welcome Blab Media as a national sponsor! We’ll be offering our social media expertise to help Startup Canada engage and empower their online community.
It’s a great feeling knowing that the services we offer can help give entrepreneurs just like us a voice. We’re honored to be working alongside Startup Canada and representing Windsor on a national scale!
Since launching its National Tour in March 2012, the Startup Canada team has visited more than 30 cities and met with nearly 14,000 entrepreneurs through Town Halls and Fringe Events. Recaps of these events have been captured and shared on the Startup Canada website. The tour’s remaining stops in Ontario and British Columbia will take place in September, with a grand finale event in Vancouver on September 21.
“One of the goals of this tour is to engage 25,000 Canadians in a conversation that fuels a vibrant entrepreneurial culture from coast to coast, says Victoria Lennox, Co-Founder of Startup Canada. “I’m very excited to work with Blab Media to expand our reach through social media and enable Canadian startup communities from all sectors, regions and demographics to participate in this unique national movement.”
The social media campaign will cover a two week span and will roll out August 20th. To get involved, share your ideas and enter to win prizes, you can follow @startupcanada on Twitter, join the Startup Canada Campaign group on Linkedin, and find them on Facebook at www.facebook.com/StartupCanada. We can’t wait to hear from you!
Every single day thousands of businesses are using social media to recruit talent online. Linkedin still rules the web as the place to be for employers, but more companies are now starting to use Facebook and Twitter to find employees as well. Check out this infographic below to see how social media has changed the way businesses recruit talent. As a business do you use social media to find employees? Which platforms do you find most effective?
If you’ve ever wanted to ask McDonald’s a question about their food, now is your chance! The fast-food giant has just launched a social media based site that allows people to connect through Facebook or Twitter and post their question publicly on the site. Each question shows details including the person’s photo, their location and once the question has been responded to by McDonald’s, the answer is easily accessible. If the question has yet to be answered, you have the option to “follow” it so you can be notified when the answer is provided.
There have been a lot of questions about the quality and cut of beef they use for their burgers, some questions about their eggs, size portions etc. Some questions are answered with videos or photos and others with just a simple paragraph of text that, fortunately, doesn’t read like an automated bot.
So far we’re really impressed with the speedy response time and the overall look and feel of this new site. Seeing a big brand like McDonald’s integrate social media into a project like this is exciting. It’s always great to see companies using social media to help solve different problems or gaps in their marketing campaign. This is an instance where other mediums simply could not offer what social media brings to the table. Check it out if you get a chance and let us know what you think. Would you like to see more companies using a social media based Q&A service?
We all like to think that our lives revolve around Facebook. We aren’t afraid to brag about the time we spend each day sending friend requests, uploading photos, tagging friends and updating statuses but can you really consider yourself a Facebook power user?
20-30% of Facebook’s total population of users are considered power users and the infographic below provided by DemandForce provides some insight into what being a power user is all about. Keep in mind that a power user doesn’t necessarily mean you’re good at everything. In fact, only 5% of Facebook users excel in four or more of the core Facebook actions. For this reason, power users tend to be great at a single, basic Facebook activity such as commenting on other’s posts or pressing the like button.
Check out the infographic below to find out if you can call yourself a Facebook power user!
It’s official Windsor-Essex, the Startup Windsor Scavenger Hunt has begun and I don’t think we could have asked for better weather to kick it off! If you’ve already registered you can start playing the game right away. Just visit the Startup Windsor website and log in to view the “Play The Game” page and see all the challenges. If you’ve yet to register, you can still do so here.
With 100 locations across Windsor-Essex, we’ve got a great mix of photo challenges that are sure to get everyone excited about exploring their city. It’s completely free to play and you have a chance to win some great prizes including cash, an Android tablet, local products, gift cards, festival tickets and much more.
We’ve already had a few photo submissions so it looks like the competition is going to be intense! Get out there and start snapping photos and earning points for your chance to win!
Happy Hunting Windsor-Essex!
This morning the Startup Windsor website was launched and we are proud to announce that we, alongside Accent Media, iDream Interactive and WEtech Alliance, are inviting the community to participate in a city-wide scavenger hunt from May 14th-May20th that will have them snapping and submitting photos for a chance to win one of three top prizes!
If you want to play the game you can register online at www.startupwindsor.ca. It’s completely free and it’s a great way to become more familiar with your city! With over 100 locations across Windsor-Essex, there are a variety of challenges that will have participants using every ounce of creativity they can muster up. Points are awarded based on the difficulty of the challenge and participants have one week to complete as many they can to secure a top spot in the rankings.
Businesses of all kinds stepped up to support our initiative and everyone was so excited to see an activity like this taking shape in our community. Thanks to our generous sponsors we have three grand prizes worth a total of $1400! To see the full breakdown of prizes and sponsors please visit the Prizes page on our website.
So Windsor-Essex, are you ready to join the hunt?
The Startup Canada national tour is visiting Windsor in May and to celebrate, Blab Media, Accent Media and iDream Interactive are announcing a free citywide scavenger hunt with 100 businesses taking part across Windsor-‐Essex! The public is invited to sign up and take pictures to complete various challenges while earning points towards some seriously cool prizes.
“Startup Canada is a celebration of entrepreneurial spirit,” says Katie Stokes, co-‐ founder of Blab Media, “We really wanted to engage the community and help generate some awareness for local businesses in the process. It’s all about having fun and exploring your city.”
The hunt will take place May 14th-‐May 20th as a pre-‐curser to other Startup Canada tour events being organized by WEtech Alliance and The Downtown Windsor Business Accelerator. The Startup team will be visiting Windsor May 22nd and 23rd and a variety of events have been planned to celebrate. The scavenger hunt was organized as a way to get the community involved in the cause.
“The businesses are really excited to be part of this scavenger hunt,” Says Toby Leftly, owner of Accent Media, “It’s three local tech companies coming together and donating their time and their expertise to support the community.”
The digital trio joined forces with the goal of creating the best experience possible for the event. Although the focus is on the businesses involved in the challenges, all three companies wanted to emphasize that they’ve come together to support each other so the community can reap the benefits.
“It’s been great working alongside Blab Media and Accent Media to create a fun and interactive event like this,” Says Jacob Duhaime, CEO of iDream Interactive, “We’re able to play off each others strengths and show other businesses that collaboration can be done and it can be successful.”
There is $1400 worth of prizes to be won for the top three participants with the highest points. You can register to play at www.startupwindsor.ca and you can also get more information by following @wejointhehunt on Twitter
Just a short while ago we were approached by WETech Alliance to participate in an exciting opportunity with Startup Canada, an entrepreneurial-led movement that is taking Canada by storm. Naturally we were excited to volunteer our time and services to a cause so close to home. We’ve always known that Windsor-Essex has some amazing businesses that are locally owned and operated. Some are new and innovative while others have stood the test of time celebrating over 15, 25 or 50 years of service in the area! Regardless of what they do or how long they’ve been doing it for, the fact of the matter is that entrepreneurs have a contagious spirit about them, one that defies convention and pushes the community forward. They challenge themselves on a daily basis and their passion and drive for all they do is unmatched. It’s for this reason that we, as fellow entrepreneurs, are honored to take part in Startup Canada and help Windsor-Essex celebrate something that most of us overlook on a daily basis; the businesses that make our city as unique and amazing as it is.
Regardless of what you do, where you work or where you live, we’re inviting you to celebrate with us this May. Check out the whole list of events below and be sure to clear your schedule, we’d love to see you there! Please visit Startup Canada and click on Windsor for a full list of activities/events.
More details about our secret “hunt” will be coming soon! Stay tuned to our blog, Facebook and Twitter for more information in the coming weeks. Visit Startup Windsor for more information on the hunt and all other Windsor events.
Join The Hunt to support your city and win some awesome
prizes! Registration begins May 1st online at Startup Windsor
Startup Canada Windsor Kickoff
University Of Windsor
Lunch With A Guru: Saul Colt
Caesars Windsor – The Vu Bar
Windsor Entrepreneur Spotlights
2:00pm-4:00pm (closed event)
Windsor Startup Canada Town Hall
Startup Canada Breakfast & Town Hall Recap
The House – Rino’s Kitchen
Entrepreneur Show & Tell
The Downtown Windsor Business Accelerator